Sinclair Storyline: Software for TV Stations

Project Overview

Type: Software Platform
Client: Sinclair Broadcast
Challenge: Design and release a new digital video platform for TV news.
Results: Successfully launched our software with 165 TV stations.

Happy Awesome Studios

I joined Sinclair Broadcast Group in 2014 and we embarked on an ambitious software creation adventure. In the end we had created a new software platform for 165 Sinclair TV stations to use as their digital broadcast system. It allowed stations to publish multiple websites, broadcast live video to the web and share assets with all syndication partners. We spent almost two years developing the digital rights management, video editing, page publishing and cross-media syndication and management tools necessary to run a vast digital video network. Below is a small sampling of this massive project.

Overview of the Storyline content creation flow.

Multivariate syndication flow.

Our Salt Lake City station KUTV.